The valuable information contained in BBP’s Prospecting Newsletter opens the door to an unlimited number of uses.  Below we have listed just a few ideas.

• Use them as a direct mail piece.
• Send them to key referral sources.
• Include them with company letters, packets, and other distributed materials.
• Distribute them in advance to pave the way for cold calling.
• Display them in your waiting area.
• Ask referral sources to display them in their waiting areas.
• Distribute newsletters as an educational tool for current and past clients.
• Create an archive of newsletters on your website.
• Allow clients or web visitors the option of receiving the newsletter by email.